Strategy

Our vision

The Commonwealth Bank’s vision is to be Australia’s finest financial services organisation through excelling in customer service.

We aspire to:

• have people that are engaged, passionate and valued
• provide a service experience our customers appreciate
• deliver top quartile returns to our shareholders
• be respected and admired in our community.

We want to be the financial services organisation chosen by customers because of our outstanding service. Ultimately, we want to be known as a great company to bank with, work in and invest in.

Our strategy

On 19 April 2012, Chief Executive Officer Ian Narev announced the Commonwealth Bank Group’s refreshed strategic direction. Visit the Shareholder centre and login to see the webcast.