We all know cash flow is important. But as business owners we tend to
focus on other things - sales, expenses and profitability. Often, we only pay
attention to cash flow when something goes wrong – and by then it may be too
late.
The cash flow cycle
Every dollar you invest goes through the cash flow cycle before it comes
back to you, bringing some profit with it. The faster the cycle turns, the more
successful your business will be.
Let’s say you buy $100,000 worth of stock and sell it at a 40% profit. When
the account is paid, you receive $140,000 in cash. Then you have a choice:
- Reinvest the full $140,000 in your business and make another 40% on that.
The more often you can do that, the more profit you can make.
- Keep the same $100,000 investment cycling around your business and use the
profit for other purposes. The faster the cycle turns, the less money you need
to plough into your business.
A slowing cash flow cycle means you need to find extra cash to keep your
business running. If sales falter, accounts receivable blow out or production
slows, you may need to dip into your reserves or borrow. And that comes at a
cost.

Cash flow warning signs
You could be having cash flow problems if:
- Your suppliers regularly go unpaid for more than 60 days
- You have frequent disputes with suppliers or change suppliers
regularly
- You often lodge BASs late
- Employee super payments are significantly in arrears
- Suppliers insist on cash-on-delivery
Keep your cash flow flowing
The reasons cash flow stops flowing usually fit into one of five key
problems. The ideas and solutions below provide solutions to the top five
problems, so that you can manage your business cash flow better.
More cash flow tips
- A Business
Review with one of our Business Bankers can help identify areas to improve
in your business
- Download the The big picture on
cash flow booklet for more details
-
Consolidating
your banking can help. Time wasted shuffling funds between banks can be a
big brake on your business.