Commonwealth Bank is Hitwise Australia Online Performance award winner
Sydney, 26 March 2009: Commonwealth Bank’s NetBank online banking service has been named the number one website in the Business and Finance – Banks and Financial Institutions category for 2008, in the latest Hitwise Australia Online Performance Awards.
In addition to the Internet Banking top spot, CommSec was also awarded the top accolade in Business and Finance – Stocks and Shares. This year is fourth consecutive year Commonwealth Bank and CommSec have been awarded number one for these categories.
The annual Hitwise Online Performance Awards recognise excellence in online performance through public popularity, awarding websites in over 100 industries
Results of the Hitwise Online Performance Awards are based on the Internet usage of approximately 3 million Australian Internet users visiting over 140,000 Australian websites, with winners receiving the greatest market share of visits throughout 2008 in their industry.
According to Hitwise statistics, Commonwealth Bank’s NetBank is the only bank in the top ten websites Australians visit each week.
Drew Unsworth, General Manager Online Banking, Commonwealth Bank said, "NetBank is one of the most popular ways for customers to find information about financial services and do their online banking. The Commonwealth Bank is focused on continuing to evolve our online services to meet customers’ needs and this award is testament to our site’s excellence in online performance.”
Michael Walmsley, General Manager, Hitwise Asia Pacific said, “With the dynamics of online marketing continually evolving, the online success of Commonwealth Bank and CommSec during 2008 is an incredible achievement. Receiving a Hitwise Australia Online Performance Award acknowledges that both NetBank and CommSec are amongst the most popular websites visited by Australian Internet users, signifying the strength of their online marketing.”
The Commonwealth Bank is committed to being Australia’s finest financial services organisation through excelling in customer service. The bank has recently announced its next generation mobile internet banking service www.netbank.com.au/mobile, available on any internet enabled mobile phone, with further enhancements planned for Commonwealth Bank’s online offering in the coming months.
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