When is it and what is this year's theme?

This year, Scams Awareness Week will run from 27 November to 1 December, with impersonation scams being the theme.

What are impersonation scams?

Scamwatch reports that approximately 80% of scams reported involve some form of impersonation.1

Scammers can impersonate financial institutions, telecommunication services, toll services, postal delivery services, and companies looking to recruit employees.

They can even pose as your family, friends, staff, or colleagues. Through impersonation, scammers can use different scam types, using a variety of channels, to trick people into providing sensitive or personal details, access to accounts, and transferring funds.

At CommBank, we’re supporting the ACCC, SAN and NASC to educate Australians on impersonation scams and how to protect yourself and/or your business during Scams Awareness Week 2023 and beyond.

Examples of phishing scams and impersonation scams 

Scams come in different forms, like phishing scams and more targeted impersonation scams.

While phishing scams can be quite common and often get picked up by your email provider’s spam filter, impersonation scams tend to be more targeted and sophisticated – impersonating someone you may know personally and asking you to share your personal information and/or transfer money.

Here are some examples of phishing and impersonation scams:

Phishing scams

Scam: "Start your online identification"


Phishing scam emails, like the one above, often:

  • Come from a suspicious email address
  • Contain spelling/grammatical errors
  • Create a sense of urgency to try to convince you to click on a link
  • Contain a suspicious link

You can find out how to protect yourself from phishing scams in the video below:


Impersonation scams

Impersonation scam messages, like the examples below, often:

  • Claim to be from an organisation you’ve dealt with (e.g. CommBank, Australia Post, Australian Taxation Office)
  • Contain spelling/grammatical/formatting errors
  • Create a sense of urgency to convince you to tap on a link
  • Contain a suspicious link
Scam text message examples

10 tips on how to stay safe from impersonation scams

    1. If you receive a call from someone claiming to be from a reputable company asking you to provide personal information, online banking credentials or card details, access to your computer, or spruiking an investment product, amongst other things, hang up the phone and call the company on a trusted number you’ve obtained from their official website.
    2. If you receive a call claiming to be from us, always ask the caller to use CallerCheck to verify they’re really from CommBank.
    3. Never give an unsolicited caller or contact remote access to your computer.
    4. CommBank will never send an SMS with a link asking you to complete an activity. Likewise, we’ll never send an email with a link asking you to enter any personal information, online banking credentials or card details, or ask you to download any software.
    5. Before you make a first-time payment for any amount you’re not prepared to lose, call the person or organisation you’re paying on a trusted number, or use NameCheck to help review the account details.
    6. A government agency or reputable company will never ask you to pay by unusual methods such as by gift or store cards, iTunes vouchers, bank transfers, or cryptocurrency.
    7. CommBank will never ask you to disclose your NetBank client number, password, or one-time passcodes (e-token or token codes).
    8. Never share your one-time passcode/e-token code/token codes with anyone, including CommBank.
    9. Make sure your computer is protected with regularly updated anti-virus software that you’ve bought and installed yourself, or that your IT department has installed.
    10. Remember, if anything feels odd, Stop, Check, and, if it’s not legitimate or you’re not sure, Reject. 

Remember 3 simple steps: Stop. Check. Reject.

  1. Stop
    Does a call, email or text seem off? The best thing to do is stop. Take a breath. 
    Real organisations won’t put you under pressure to act instantly.

  2. Check
    Ask someone you trust or contact the organisation the message claims to be from.

  3. Reject
    If you’re unsure, hang up on the caller, delete the email, block the phone number. 
    Change your passwords.

More information on scams

Latest scams

You can find more information on scams and different types of scams on our How to protect yourself from scams and Scams that target businesses pages.

Keep up-to-date with the latest scams.

Protect your business

If you’re a business customer, you can also visit our online Business scam and cyber security hub for resources and tools to help keep your business safe. 

View our webinars

View our range of webinars on helping you stay safe online.

Listen to Season 2 of the Anatomy of a Scam podcast. 

Think you've been scammed?

Message us immediately if you're worried about the security of your account. Our virtual assistant Ceba can help you lock your card or securely connect you to a specialist. 

How to message us

Get help

To report a suspicious email, message or call claiming to be from us at CommBank, you can forward the details to hoax@cba.com.au. You can also report a scam to Scamwatch.

Things you should know


  • 1
      Source: Scamwatch

    * ACCC. (2023). Targeting scams: Report of the ACCC on scams activity 2022.