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1. Millennials and Gen Z take the marketing spotlight – what about the Boomers? – MarketingMag.com.au 2020 https://www.marketingmag.com.au/news-c/news-baby-boomers-fivebyfive-launch/
2. Study: Gen Z are huge opportunity for brands – CMO.com.au 2020 https://www.cmo.com.au/article/682825/study-gen-z-huge-opportunity-brands/
3. Marketing To Millennials - From A Millennial – MarginMedia.com.au 2018. http://blog.marginmedia.com.au/our-blog/marketing-to-millennials-from-a-millennial
As this information has been prepared without having regard to your individual and/or business objectives, financial situation or needs, you should, before acting on this information, consider its appropriateness to your circumstances and seek professional advice.
Daily IQ has been prepared as a research tool for general informational purposes only and should not be relied on to make business decisions or for account reconciliation. The information may be incomplete or not up to date and may contain errors and omissions. Any projections and forecasts are based on a number of assumptions and estimations, including future events and contingencies, which may be inaccurate. The insights come only from CommBank debit and credit card transactions, including EFTPOS on your business’ CommBank merchant facilities (including online transactions since 27 November 2015). Data is based on primary cardholder. The data may not be what you expected if; not all of your eligible bank accounts are linked to your NetBank service, your CommBank merchant facilities don’t settle into a CommBank settlement account or your CommBank settlement account is not linked to your NetBank service.
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